5 ways serialized QR codes can lift your product + how to add them to your packaging QR codes are everywhere. Menus, milk cartons, billboards, and even Super Bowl ads have them. In 2020, 70.6 million smartphone users in the U.S. scanned quick response codes, according to Statista, which jumped to 88.9 million by 2022…

Is it time to retire your old, unreliable, poorly integrated, legacy rubber and tire marking systems? By Kevin Havre Marking, coding, and labeling have been a vital part of tire manufacturing since John Dunlop and Charles Goodyear discovered vulcanization and applied it to automotive tires in the late 1880s. Beginning in the 1980s and 1990s…

How to Make Track and Trace Marking and Coding Work for Your Company End-to-end product traceability is more important than ever. Track and trace marking and coding ensures supply chain visibility, facilitates smoother supplier and partner relationships, minimizes the impact and scope of product recalls, and bolsters consumer confidence by providing richer information about the…

From better consumer engagement to more granular inventory management, the move to 2D barcodes points to a brighter future The familiar 1D barcode we’ve know for decades is transitioning to next generation 2D barcodes, as detailed in our post making way for 2D marks. This transition will unlock exciting new use cases and bring much-needed…

Concerns about environmental quality and the circular economy are driving innovation, sustainability and accountability in industries across every sector Beginning with materials, manufacturing processes and packaging choices – and continuing all the way through the supply chain and product lifecycle – high quality marking can keep work environments safer and more efficient, reduce waste and…